Ometria

“Thank you for all your help and professional approach Team Interesting Content! It was a real pleasure to work with you! ”

– Marketing Manager, Ometria

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THE CHALLENGE…

Marketing tech platform Ometria’s flagship live event is called Lifecycle. Every year they invite the best and brightest in the industry to share their expertise with a large crowd.

The value bombs being dropped at Lifecycle wouldn’t be confined to the room, however. Ometria wanted to capture the whole day on video, so even if you couldn’t be there, you could still share in the knowledge and get inspired.

Of course, they came straight to Interesting Content.

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THE IDEA…

We put together a team of expert videographers to film the day. All in all, we filmed 7 hours of knowledge-packed footage. Out of that, we produced 7 separate videos of talks and one showreel, all edited and packaged in an accessible way.

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THE RESULT

The videos helped Ometria connect with their customers all over the world. They played a big part in bringing in new clients and helped them consolidate their position in a competitive market.

 
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