The Challenge

F&F clothing brand from Tesco wanted us to help raise awareness among Twitter’s fashion influencers and encourage them to try out YouTube’s clickable video feature.

The Solution

  • We created a fun, clickable YouTube video explaining to viewers how to look good on a budget and reached out to some of the UK’s top twitter fashion influencers

The Outcome

  • Within just 24 hours we had 2,794 tweets and a 50% increase in click-through rate to the blog post

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